There's a new way to automate personalized enterprise communications that goes beyond traditional document automation and grows with your organization. It's called dynamic content publishing from EMC Document Sciences.
What is dynamic content publishing?
Dynamic content publishing is an innovation that allows you to fully integrate the process of creating and delivering content into your organization's existing infrastructure. It uses open standards like J2EE, XML, and Web Services to deliver policies, quotes, correspondence, and other customized documents via print, Web, email and other channels in high volume and most distinguishably, real-time. An open framework ensures full integration with existing and planned enterprise systems (e.g., content management, line of business administrative systems, CRM, portals) -- by providing content creation and delivery services to those components. And because dynamic content publishing is fully integrated within your infrastructure, it takes full advantage of existing business process workflows, delivering documents in batch or real-time. Learn more about our award-winning dynamic content publishing solution - xPression.
What is traditional document automation?
Traditional document automation, on the other hand, takes data from various sources within an organization, processes the data, adds personalization, and then assembles and formats it for distribution. Document automation is typically implemented as a "point solution" -- it functions within a particular area of the organization and is not integrated with your IT infrastructure. Traditional document automation typically uses a proprietary content repository and a proprietary workflow, with emphasis on batch distribution of documents. Electronic real-time delivery capabilities are limited or not present.
Key Differences
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